Twelve million of us. Yup, that's what the Pew Internet & American Life Project [PDF format] said.
As reported in the New York Times, the report, released yesterday, goes on to say that "Bloggers are a mostly young, racially diverse group of people who have never been published anywhere else and who most often use cyberspace to talk about their personal lives."
Well, thank you, but I'm not young, nor racially diverse, but like the other 12M, I haven't published elsewhere. YES! I fit RIGHT IN!
The report also said that 8 percent of Internet users, or about 12 million American adults, keep a blog, and that 39 percent of Internet users, or about 57 million American adults, read blogs.
Yup, I do both!
“Certainly, as a research center, we get asked about blogging,’’ Ms. Lenhart said of the reason for the surveys. “It was something igniting the American consciousness. Blogs were perceived as having a big impact on politics, technology and journalism. We wanted to go in and see what bloggers were doing.”Yup, my, myself and I; we are the regular readers ... and occasionally Lina-girl reads my blog, too.
Pew is a nonprofit, nonpartisan research center based in Washington.
So far it appears that most bloggers view blogging as a hobby that they share with a few people, Ms. Lenhart said. “The new voices are being read in relatively limited spheres,’’ she said.
More numbers:
Among the report’s findings was that while many well-known blogs are political in nature, 37 percent of bloggers use them as personal journals. Among other popular topics were politics and government (11 percent), entertainment (7 percent), sports (6 percent) and general news and current events (5 percent). Only 34 percent of bloggers considered blogging a form of journalism, and most were heavy Internet users."Express themselves creatively." Yes, I like that. I like to think that is what I'm attempting to do here at calypsoDragon13!
More than half of bloggers (54 percent) are under 30, the report said, evenly divided between men and women. More than half live in the suburbs, a third live in urban areas and 13 percent in rural areas. Bloggers, the report said, are also less likely to be white than the general Internet population: 60 percent are white, 11 percent are African-American, 19 percent are English-speaking Hispanic and 10 percent identify themselves as members of some other race. By contract, 74 percent of Internet users are white.
Despite a potentially vast audience in cyberspace, the Pew project found that 52 percent of bloggers said they blogged mostly for themselves. When asked for a major reason for blogging, 52 percent said it was to express themselves creatively and 50 percent said it was to document and share personal experiences.
Chris Anderson, the editor in chief of Wired, a magazine about technology and culture, said the Pew report was accurate. “The finding that jumped out at me was the recognition that people are talking about the subjects that matter in their personal lives,” he said.
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